Social media has changed the way we do business FOREVER.... The rules of sales and marketing have now changed and if you want to succeed in business, you must change too! Forget old advertising tactics that don’t work online. You need to learn how to adopt the new rules and start a profitable relationship with your customers and those who influence them!
Did you know that 97% of all consumers go online to research products and services they intend to purchase and yet only 25% of all businesses have an online presence to cater for this huge demand?
The internet and social media have transformed the way companies, small and large, communicate with their customers. Customers now crave, real, authentic and transparent relationships with multiple-way dialogue. You’ve only got to look at the huge popularity of Facebook as proof of this. Facebook has 900 million users (and 10 million of them are Australians), and they’re smart, affluent, internet-savvy people whom marketers and businesses can no longer ignore.
A different kind of communication and marketing is now required in order to build relationships with these influential players. The more crowded the online marketplace becomes the more challenging it is to dominate and own your industry niche. In order to stand out in the crowd you need to have social appeal and our role is to teach you how.